Discover
My Options
You know your website should be doing more you just don't know how? We've listed some common problems below and solutions available to you.
I get very few leads and need my website to work harder.
There are multiple things to look at and understand here before a definitive action plan can be confirmed. Let's start with the following:
You need to have analytics on your website to know what's going on. For example you could be getting 2000 visitors a month and therefore the issue is converting visitors to enquire or you could find you are getting 10 visitors a month and therefore the problem is generating traffic.
In some cases you may find your contact form just isn't sending you emails.
If your problem is lack of traffic then you need to consider your marketing strategy or look at a search engine optimisation plan. If the problem is encouraging visitors to make contact we'd recommend a website audit, including analytics and psychology review.
My website is slow or shows a security issue
If you haven't touched your website for a few months, or even years, it's likely it will be out of date, using insecure technology and possibly running on old hosting packages.
The solution here is simple, consider moving your website to our fast, secure hosting and speak to us about a maintenance contract too. If it's a WordPress site our hosting and maintenance packages start from £35 + VAT and include fast performing servers, backups, regular updates and security configurations.
For non WordPress sites, ask us how we can help and we'll look at a bespoke option for your website framework.
My website design feels old and out of date
Do you cringe everytime you direct people to your website?
It might be time for a new website development project or at least a redesign. At Ampersand Studio we create bespoke designs rather than working from templates meaning we can create a website that's consistent with your brand and philosophy.
Having a design you can be proud of means you have confidence to promote it, visitors are engaged when they land on it and their journey around the site is clear. Find out about our design and development options.
I just need someone to call upon
You might not be updating your site regularly but when you do it takes you a while. Sound familiar? We can be that helping hand that sits in the wings ready for when you need us. Our ad-hoc service would be perfect for you, saving you time to deal with what you're good at.
Wordpress Design and Development
We create bespoke designs, rather than using templates and adapting but built on the WordPress framework. A website with 10+ pages would cost £3,500 + VAT, although an exact costing would need to be carried out following a more detailed discussion of what functionality is required. As our designs are bespoke we use your brand guidelines to make sure we are consistent but then ensure the site reflects your philosophy and targets your audience.
Hosting and Maintenance
We charge £35 + VAT per month to include monthly WordPress updates and security, weekly backups and hosting. Specific plugin licences would be on top of this depending on your websites requirements.
Psychology / Research Review - £700 + VAT
This one off service would review your site from the perspective of your audience. We use a psychologist, who's also a content writer and combines both skills to review your website. We also take a look at the analytics of your site to see what useful information can be gained from this. From simply looking at traffic numbers to page journeys and engagement rates. We also add code to the site to record what users are doing and follow their journey to see if there are any bottlenecks or things that may stop them from finding what they need. Any actions from the report would be costed on a item by item basis.
SEO Audit - £750 + VAT
This is a one-off audit where you provide us with a list of keywords / phrases you wish to be found by and we then run the research on it with the aim of either generating a navigation structure for the site or to provide a content strategy. This means that when you add content to the site, whether pages or blog posts it's based on data and will add value.
SEO Monthly - from £350 + VAT
We have a number of packages available, starting from £350 + VAT per month and I've attached a document breaking down the options. If you did consider a monthly approach then you wouldn't need the one off audit above. As part of any of these plans it would include content generation so you would just be required to review and make sure it's accurate but not generate all the content.
Ongoing Support / Updates - £80 + VAT per hour
If you wanted adhoc support then we could do it on an hourly rate or look at a retainer for 2 hours a month where you either provide guidance on any updates or I use the time to come up with suggestions and then implement over that month or subsequent months, depending on the hours required to complete.
